Firefox has a spunky reputation and a fiercely loyal following.
Although currently only the #2 most used browser in the world, after its initial 2004 release, Firefox quickly surpassed IE and did enjoy the position of #1. It is also free, but you have to download it and install it yourself. Its maker is Mozilla, and this is where it gets interesting.
Mozilla was originally an offshoot of Netscape. In fact, they prefer that the name be Mozilla Firefox. The story of Firefox – excuse me, Mozilla Firefox – is full of intense competition and pride and they-done-us-wrong energy. They maintain a core community of devoted followers who would never think to use any other browser for any other reason. After all, can you really tell the difference between nanoseconds?
Perhaps more importantly for some, the people at Mozilla are seriously into privacy. When they realized they were not going to win against IE, they deliberately chose to take the road less traveled. While other browsers tell you how much they can do for you, Mozilla tells you how well they take care of you. In their own words, “Mozilla exists to build the internet as a public resource accessible to all because we believe open and free is better than closed and controlled.” Ensuring your privacy is one of their primary concerns, and they were the first to offer a Do Not Track feature (2011.) The offer advocate for open internet, and provide a pile of education on how to maintain, or even reclaim, your privacy.
They can sync, they have add-ons, and did I mention they are plenty fast?
Plus Firefox is a cool name. Mozilla isn’t bad either.